Personalized Cause, Inc.
ADVOCATE. ENCOURAGE. SUPPORT. AWARENESS.
- About Personalized Cause®
Awareness In Action®
Since 2001, Personalized Cause® has been a trusted name in awareness products—offering more causes, more colors, and more compassion than any other brand. We believe in advocacy with heart. Every product we create is designed to give voice to the people and stories behind each cause. Our products are not just symbols of strength, but also tools for change.
From animal rights to cancer awareness, from current events to invisible illnesses, our awareness products help educate the public and inspire action. We proudly support medical causes such as arthritis, autoimmune diseases and disorders, mental health awareness, rare diseases, and a wide range of social causes.
Personalized Cause® Wear it. Share it. Live it.
To raise awareness for meaningful causes, we offer three core awareness products—each available in both personalized and non-personalized styles.
Our collection includes:
Awareness Pins: personalized awareness pins and non-personalized enamel ribbon pins
Awareness Ribbons: cloth fabric awareness ribbons and personalized fabric ribbons
Awareness Bracelets: silicone wristbands and bracelets, in personalized and non-personalized options
In addition, we provide race gear such as personalized t-shirts, as well as meaningful gifts designed to support and uplift those facing difficult times.
These simple yet powerful products serve as more than accessories—they are symbols of compassion, resilience, and advocacy. Our mission is to spark understanding and raise sensitivity around medical conditions, mental health, social movements, and the causes that touch our lives. Every ribbon, wristband, and pin becomes a vehicle for awareness, a voice for those who need to be heard, and a reminder that every cause deserves attention and advocacy.
of our customers feel empowered by their purchase.
customers say their pin started a meaningful conversation.
of our buyers reorder their pins for themselves and others.
- The Power of Awareness
Creating a World of Compassion
A Symbol of Support
Personalized Cause® products are simple yet powerful symbols of support, created with a clear purpose. Behind every color-designated cause is a person with a story—and it is our mission to ensure those stories are seen, heard, and honored.
Through our color-coded awareness products, we strive to replace fear with understanding, distance with compassion, and mistrust with love. We believe every cause matters, and every individual deserves recognition. This includes those living with invisible illnesses—conditions that can be difficult to communicate, but no less deserving of awareness and advocacy.
invisible illnesses and "Spoonies"
Understanding is especially vital for those living with invisible illnesses. These conditions can be difficult to explain—and equally hard for others to recognize. Friends and family may see someone who “looks fine,” without realizing the daily struggles happening beneath the surface. This disconnect often leaves many feeling unseen or misunderstood.
Our hope is that this site shines a light on those hidden challenges, fosters greater awareness, and opens the door to meaningful conversations. Above all, we aim to create space for compassion, so that no one facing an invisible illness feels alone in their journey.
Support Your Warrior
Our meticulously researched Cause and Color Reference Guide makes it easy to find and represent your cause. We also provide a comprehensive database of Rare Diseases Represented by Zebra and Blue Jean Pins, ensuring that even the rarest conditions have a voice.
For both warriors and advocates, we offer the unique ability to personalize a single pin—without the need for a bulk order. This way, every individual has the opportunity to honor their story, their struggle, or their support in a meaningful and accessible way.
- OUR AWARENESS PRODUCTS
- Our History and Mission
Beyond the Ribbon: Personalized Cause® Makes It Personal
Founded in 2001, Personalized Cause® has been dedicated to creating simple yet powerful awareness products—such as cancer awareness pins, mental health ribbon pins, and our signature KNOW MORE® wristbands—that quietly make a big statement. Our mission is clear: to help people feel seen and heard, one pin, ribbon, or wristband at a time. Every item is designed with empathy and intention, giving people a way to advocate, remember, and support with sincerity.
From the beginning, we’ve built upon the powerful legacy of the pink ribbon for breast cancer awareness and the red ribbon for AIDS. Expanding this tradition, we introduced our engraved enamel awareness pins, offering advocates, survivors, and warriors the ability to personalize their message with up to two lines of text. These timeless pieces serve not only as symbols of advocacy but also as lasting tributes—honoring grief, remembrance, resilience, and the drive for meaningful change.
- A Visual Reminder
Raising Consciousness
No matter the cause, our mission remains the same: to create a compassionate space for those who need, want, and deserve to be heard. Through simple yet powerful awareness products—such as enamel pins, silicone wristbands, and fabric ribbons—we stand alongside every advocate, fighter, and supporter of meaningful causes.
It all began with a simple gesture: pinning a ribbon to a lapel. That small act sparked a movement of visibility, advocacy, and solidarity. Today, we proudly carry that movement forward—turning every ribbon, pin, and wristband into a meaningful symbol of support and a powerful voice for change.
- Fostering Understanding
Creating a Compassionate Environment
No matter your cause, the Personalized Cause® mission is the same: to create a compassionate environment for those who need, want, and deserve to be heard. Through our simple, symbolic awareness products such as enamel pins, silicone wristbands and cloth fabric ribbons, we strive to help fight for any cause that hits close to home. A simple gesture, pinning a ribbon to a lapel, started it all. And we are here to continue that movement as a meaningful gesture of support and advocacy.
- Testimonials
Honest and Heartfelt Reviews From Our Clients
I just received my pin. It's beautiful. My nephew passed from juvenile diabetes in August. This will be proudly displayed on my work vest as a reminder of him. Thank you so much!
I previously ordered an awareness ribbon pin in honor of my son (Soldier) that I lost at 37 weeks to Trisomy 18/Edward's syndrome. (He was given this name for being such a strong fighter.) I received my personalized pin in the mail today with his name engraved and I just wanted to thank your team for doing such an awesome job! I love it so much!!
I received my order today and can't begin to tell you how pleased I am with my purchase. The pins made me cry, they are beautiful. I WILL be back for more! I will be giving my 3 sisters one of the purple ones honoring our mom next week. Thanks for the speedy delivery. VERY PLEASED!!!!!!!! THANKS AGAIN!
Thank you so much!!! I have looked for years for something like these. My granddaughter has Russell Silver syndrome and I have tried to find the blue jean ribbon to show awareness for her. This is a a very rare disease and very hard to find anything for it. Her name is Hannah, she is my first grandchild. The fact that I can personalize it is just the icing on the cake. I'm getting my daughter one for Christmas. I'm sure I will be back to order more of these.
- Blogs
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